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Service 04

Game Zone
Consulting

Expert guidance on machine mix, pricing strategy, and zone layout โ€” data-backed consulting that ensures your game zone is profitable from day one, not year two.

Revenue Projection โ€” Post Consulting
Pre
M1
M3
M6
M12
+42%Avg Revenue Uplift
3.2ร—ROI on Consulting
โ†“28%Downtime Reduction
90dTypical Payback
Based on avg across Masti Mechanics client engagements
What we advise on

Consulting That
Moves the Numbers

๐ŸŽฎ

Machine Mix Strategy

Which games to buy, how many of each, and how to balance redemption vs action vs skill machines for your specific audience and location.

๐Ÿ’ฐ

Pricing & Token Strategy

Optimal token pricing, bundled offers, and session pricing structures that maximise average spend while keeping players coming back.

๐Ÿ“

Layout & Flow Optimisation

Analysing your current floor plan and recommending changes that improve traffic flow, dwell time, and machine utilisation rates.

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Revenue Audit

Deep-dive into your per-machine revenue data to identify underperformers, high-ROI opportunities, and where you're leaving money on the table.

๐Ÿ†

Loyalty & Promotions

Designing repeat-visit programs, seasonal promotions, and loyalty mechanics proven to increase visit frequency and lifetime customer value.

๐Ÿš€

New Zone Launch Planning

For operators launching fresh โ€” a complete go-to-market strategy covering pre-launch buzz, opening day operations, and 90-day ramp plan.

Who this is for

The Right Partner for
Every Operator

๐Ÿ—๏ธ

New Entrants

Opening your first game zone? We help you avoid the expensive mistakes that sink new operators โ€” get the machine mix, pricing, and layout right from day one.

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Scaling Operators

Already running a zone but want to grow revenue? We audit what's working, fix what isn't, and create a data-backed roadmap for the next 12 months.

๐Ÿ”

Turnaround Projects

Zone underperforming or losing footfall? We diagnose the root causes โ€” whether it's machine mix, pricing, layout, or marketing โ€” and build a recovery plan.

What you get

Consulting Deliverables

Every engagement ends with tangible, actionable outputs โ€” not vague recommendations.

01

Zone Revenue Report

Full analysis of your current or projected revenue by machine type, day-part, and traffic zone.

02

Machine Mix Recommendation

Specific machine categories and quantities recommended, with ROI projections and payback timelines.

03

Pricing Strategy Document

Token pricing, bundle structures, and promotional calendar tailored to your market and demographic.

04

Layout Optimisation Plan

Annotated floor plan with recommended machine placement, traffic flow, and zone segmentation.

05

90-Day Action Roadmap

A prioritised list of quick wins and strategic moves for the first 90 days โ€” with expected revenue impact for each.

06

Follow-Up Check-In

A 30-day follow-up session to review progress, answer questions, and adjust recommendations based on real performance data.

Talk to an expert

Ready to Grow Your Revenue?

Book a free introductory call โ€” we'll assess your zone and tell you exactly where the opportunity lies.

Book Free Consultation โ†’